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Strategic Initiative for Eco-Friendly Innovation and Consumer Empowerment in the MENA Region

This project aims to revolutionize the beauty industry in the MENA region by combining sustainability with cutting-edge technology. Through the development of eco-friendly beauty products, including biodegradable packaging, and the integration of AI-driven customer engagement tools, the project focuses on empowering consumers to make informed, sustainable choices.

By leveraging the latest in sustainable materials and digital tools, we seek to elevate Glamira Beauty’s commitment to clean beauty, creating a more sustainable and personalized beauty experience. The project also offers a unique opportunity for students to participate in a multidisciplinary collaboration, bringing together expertise from engineering, design, business, and digital technologies to drive meaningful change in the beauty industry.

Join us in making a lasting impact on the future of beauty and sustainability in the MENA region.

Disciplines:

  1. Engineering (Chemical, Mechanical, or Industrial): For developing biodegradable packaging solutions, working on the production process, and helping with the integration of AI-driven tools.
  2. Computer Science / AI and Data Science: To develop AI-powered tools like chatbots, personalized recommendation systems, and analyzing consumer data for engagement strategies.
  3. Design (Product, Graphic, or Industrial Design): To work on the aesthetics of the packaging, ensuring it aligns with Glamira’s branding and sustainability goals.
  4. Marketing / Business: To help design and execute consumer awareness campaigns, perform market research, and strategize the launch of the new eco-friendly product line.
  5. Communication / Media Studies: For creating content for digital campaigns, developing messaging for workshops, and promoting sustainability through various channels.
  6. Pharmacy / Cosmetic Science: For ensuring that the products meet the necessary health and safety standards, including formulating beauty products that are both effective and sustainable.
  7. Supply Chain Management / Logistics: To optimize the sourcing of eco-friendly materials, manage supply chain processes, and ensure efficient production and distribution.

Team Leader

Dr. Samar Aad